Be it the Durgo Pojo or the famous Bengali sarees, Kolkata is the perfect place to have a close rendezvous with the culture of Bengal. Like any other metropolis, Kolkata too is the commercial, industrial and financial hub of the state and holds oodles of potential for the youth in and around the city who come here to find the job of their dreams and lead a lifestyle which gives them comfort and alleviates their stature in the society. For this reason, the various suburbs of Kolkata have developed from not-so happening places to live to the most happening and desirable options to own and invest and Kolkata’s Salt Lake City is the forerunner in the list.

Salt Lake City Kolkata

Salt Lake City or Bidhanagar is a planned town which is located 8.5 km from the central city and is the IT hub. The real estate has grown at a tremendous rate in the area to cater to the requirements of the working professionals in the vicinity. An investment in Salt Lake City is a viable option owing to the following reasons:

• Accessibility to IT Hub:

Wipro, TCS, Accenture, HCL Technologies, Siemens, Cognizant, Capgemini, Deloitte, IBM and Lexmark are some of the IT companies which have their offices in Salt Lake City. For those who work in these companies, a property in Salt Lake City is the most feasible option to look out for. Salt Lake City Sector V has residential apartments and established office space.

• Superb Connectivity

Under the second phase of the East-West Metro project, a metro link to Salt Lake City will be operational by December 2020 and this will boost the connectivity to the other parts of the city. Eastern Metropolitan Bye-pass links Salt Lake City to southern parts of Kolkata. Apart from the road connectivity, Netaji Subhash Chandra Bose International Airport is just 13 km from the place and Bidhan Nagar Road Railway Station is just in the neighbourhood. With excellent connectivity via all the means of transportation, Salt Lake City is an ideal location for investment.

• High liveability quotient

Be it the top-notch educational institutions or the best hospitals, shopping centres, leisure parks, restaurants or malls, Salt Lake City has a plethora of options which enhance the liveability quotient of the area. National Institute of Fashion and Technology, Indian Institute of Foreign Trade, Bhartiya Vidya Bhawan, International School of Business and media and many other renowned institutes are located here.

• Attractive rentals and price

The average price of 2BHK apartments spread in an area of 950 sq ft is Rs 40 lakhs and that of 3 BHK in an area of 1300 sq ft is Rs 70 lakhs. For those who wish to take a house on rent, the average price of 1 BHK apartment is Rs 8000 per month.

• Green City Compliant

Bidhanagar Municipality along with New Town, Haldi and Durgapur falls under the Smart City scheme rolled out by the Centre.

Salt Lake City is the satellite city having the capacity to give wings to the burgeoning aspirations of the youth by making the investments lucrative and profitable. Following is the list of profitable business options which one can consider from the investment point of view.

Food and Beverage

If you are a true Bengali, you will go out of your comfort zone to find the perfect place which serves authentic dishes and is rich in flavours. Investment in the food industry is a profitable avenue in Salt Lake City because of the cosmopolitan culture here and the increasing number of youth who work in the IT industry and look up to something exciting by the end of the day.

Customized/Fashion Jewellery

Bengal has given us some of the most beautiful faces like Sushmita Sen, Bipasha Basu, Konkana Sen and many others. Bengali women love fashion jewellery and in the times when the prices of gold and diamond are touching the sky, investment in fashion jewellery to give the Bengali women their most desired look can make you earn huge profits.

Cloth

Bengali silk sarees when adorned gracefully make one stand out from the crowd and cast a spell on everyone present. Invest in the business and see the returns the same fetches for you.

Event Management

If you love attending the festivities, then you must be aware of the famous Durgo Pojo festival in Bengal. Try your event management skills in designing the pandal for the 10-day long festival which is nothing short of exclusivity and culture. The cost of these pandals run into crores and an event management company can make a flourishing business by planning the events here.

Cafes

Bengalis are known to be the learned people and how can we forget that our National Anthem is written by none other than Rabindra Nath Tagore who is a Bengali. Be it politics, football or philosophy Bengalis love to sit over a cup of coffee and discuss the topics of deep thoughts. “Coffee houser sei addata” is like a humming song for every Bengali and if you invest in cafes you can churn out profits.

City Centre Salt Lake Kolkata

With numerous lucrative and enticing options available, opening up a joint in City Centre Salt Lake City in Kolkata is a smart move because this place is close to the hearts of the residents of the city. The mesmerizing architecture of the mall gave the city an overnight boost and created ripples in the Ganges. Whether it is encashing upon the adda or giving the women the liberty to stroll around the campus to find out the perfect place for their jewellery and clothes, the mall has everything under one roof.

Investing in such business complexes which are well connected and hold the potential for addressing the needs of the population are sure to give high returns.

Be it the first tram in the country or the yellow taxis, Kolkata has quite a few firsts in its kitty and if you make the right investment at the right time at the right place, you too can be a part for this prestigious league. Be a smart investor and invest logically!